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How to setup Pop3 email account using Thunderbird

By | SEO Birmingham, Web Design Birmingham | No Comments

This Tutorial has been created because of the fact that we are inundated with clients always asking Evolvenet web design “How to set up a Pop3 Email account using Thunderbird” I hope it helps you set up a Pop3 email account within Thunderbird.

Step 1: – Bore we can start, you need to download Thunderbird

Step 2 – Click on view settings on the main menu.

Step 3 – Click on account actions.

Step 4 – Click on add mail account and then you need to fill in your details.

Step 5 – After filling in your details, you then need to click continue then click on manual config when it comes up.

Step 6 – Copy your email address into your username and then enter in your password. You then need to change your incoming to POP3.

Step 7 – You will then need to change your server hostame to mail.your domain name.co.uk i.e for example it could be “mail.evolvenet.co.uk”

Step 8 – You will then need to choose your port number i.e 110.

Step 9 – You would then need to change your authentication to “normal password”.

Step 10 – Your SMTP Details can be provided by your ISP, I have attached a link below to see the different ISPs that you can choose. i.e. for example, we used smtp.xlnbb.co.uk. You will then need to choose your port i.e. 25.

Step 11 – You will then need to click on create account.

Step 12- You may see a warning message depending on your security settings. Please tick the “I understand the risks” and click on “Create Account”.

Step 13- Your email account has now been set up on Thunderbird, and you should now start recieving your emails. You are now aslo able to send.

Congratulations on setting up your email account on Thunderbird.

This tutorial should be similar to as if you were to set up outlook express. However I will upload a separate video tutorial on “How to setup a Pop3 email account within Outlook”
When setting up your SMTP outgoing you will need to ask you network / broadband provider for their SMTP. Please use the following link as I have already searched and complied a default list: Click here http://www.evolvenet.co.uk/How-to-Set…

Evolvenet web design Birmingham is your local and friendly company who are always willing to help you with your website needs. If you have a specific requirement then please feel free to request and we will try to deliver an easy to follow tutorial.

Will My Rankings Drop If My Website Goes Down

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This post explains  the consequences of a site going offline and how that can negatively impact that site’s ranking in the Google’s search results.

Has your website ever gone down for short period of time and have you ever wondered how this would affect your rankings in google and other search engines. A site that temporarily goes offline for a short period of time, such as less than 24 hours, should be fine. But a site that goes offline for an extended period of time, such as 48 hours or more, may see their site delisted from Google’s search results – at least temporarily.

The reason should be obvious to most of you. Why would Google want to send a searcher to a website that isn’t working? Google rather send the searcher to a site that might not be as relevant but at least a searcher can see and read. You can also note  that when a site goes offline, Google will try to send those who are registered with Google Webmaster Tools a notification that there site is offline. These messages normally say something to the effect that GoogleBot is not able to access the site.

These notifications can help you ensure your site is up by informing the webmaster of any down time. For more information, please feel free to contact Evolvenet Web Design for more information about the Google Webmaster Toosl notifications that you might recieve.

What is SERPS?

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If you’ve been doing some research on how Search Engine Optimization (SEO) can help improve your website’s performance, you’ve no doubt come across the word SERP. What is SERP and what does it stand for? It stands for Search Engine Results Page, which is the link to the Web page that populates when you type a keyword into a search engine and it returns a list of results.

The goal of any SEO campaign is to increase your rankings on a given SERP for a desired keyword phrase. So, in honor of the acronym that is so important to SEO, the following is a list of dos and don’ts that will help you get the rankings you want in the SERPs.

Select keywords you can rank for.

If your industry is web design, it wouldnt be a good idea to go for “Web design” or “Website Design”, as these keywords are very difficult to rank for and will take a time consuming campaign for your company to rank with these keywords. You need to choose keywords that your website can rank for and that will be bring targeted visitors to your website.

Earn quality links. One of the best ways to increase your ranking in the SERPs is to build a portfolio of high-quality links that point back to your site. Create great content that others will naturally want to link to and reach out to related websites that may be interested in linking to your site.

Research your competitors’ keywords. Are your competitors ranking in the SERPs for keywords that you want to rank for? Are they targeting keywords that you haven’t considered for your business? Research these keywords and think about how you might be able to apply them to your SEO campaign.

Prepare quality content. Content is king. Good content leads to natural links and search engines generally like to see at least 250 words on a page. Enusre that you have a variety of other content too, videos are a also a great technique to use for SEO. But content isn’t just for the search engines – it’s for your customers, too! Be sure to include content that will add value to your site from a customer perspective. The content is also very important, as this would help to ensure that your website has a high conversion rate.

For more information on how well your keywords are ranking in terms of Google, Bing and other major search engines, feel free to contact Evolvenet Web Design for a free SEO report.

Why should i use Google Places for my business

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If you want to do just one activity that will take you approximately 5 minutes of your time and yield you the most customers for free, this is that one thing you should do. Immediately.

Some quick statistics to get our conversation started:

  • 53% of all Google searches are local or location based
  • Over 70% of mobile searches are local or location based

When does your location matter?

Easy: any time a person is trying to find a product or service close to where they are or based on its proximity to a location. For example, an web design company in Birmingham.

For location-relevant businesses these types of searches are the most important queries that you can hope to win. These queries aren’t you trying to beat out your nationwide or global position for search engine rankings, but are instead highly local-based and often immediate in their conversion from a query to a phone call or physical customer at your location. In some industries (such as restaurants) this conversion percentage has been found (for smartphone users) to equal 30% immediate conversions and 60% conversions within an hour, and 80% go on to eventually make a conversion.

30% conversions immediately and 60% conversions within an hour. These aren’t window shoppers, these are people that are immediately converting to become customers of yours. And guess what they’re using to conduct these local searches? Google Map on iOS (Apple) or Google via their Android phone. The top results are being pulled from Google Places.

Google Places is now Google+ Local
This part may be confusing, but Google used to have a service which is still operational called Google Places. You might have created your business listing in this service, it still exists, you can still edit your existing listings, and in fact you can create new listings.

This is not Search Engine Optimization (SEO)
To be perfectly clear, this is not search engine optimization. This is not part of your website, nor does it comprise of making the content in your website more accessible or optimized for search engines to spider. This is entirely about giving Google the best information possible about your business in their “yellow pages” directory, keeping the profile updated and active, and enabling Google to match queries with the best results. And when the query is a local or location-based search, Google will use this information before using standard search engine results (which is where your SEO might be a factor).

For more information, please feel free to contact Evolvenet Web Design in regards to Google Places and how we can help you set this up.

How to setup Pop3 email account on an Android device by Web design Birmingham

By | SEO Birmingham, Web Design Birmingham | No Comments

This tutorial will show you how to set up an POP3 Email account.

Step 1 – Select the email tab.

Step 2– After selecting the email tab, you will then need to enter your full email address and your correct password.  Then select manual setup – which would be on the right hand side of the screen.

Step 3 – it will then ask you on what type of account you would like to have. You can either choose between POP3 and IMAP. The main difference between the two is that the POP3 protocol assumes that there is only one client connected to the mailbox.
In contrast, the IMAP protocol allows simultaneous access by multiple clients. IMAP is suitable for you if your mailbox is about to be managed by multiple users. Click on POP3.

Step 4 – You willl then need to configure your incoming server settings. Firstly, you will need to enter your username and password. You will need to ensure that these are both correct. You will then need to replace “POP3” with “mail” in the POP3 server text box and then choose next.

Step 5– It will then check the incoming server settings, it will produce an error if any of these settings are incorrect, which would usually be either the username or password.

Step 6 – You will then  need to configure your outgoing server settings. For this section, the “smtp server” will be different depending on your mobile network provider.

Step 7 – For the port, you can use 587(Default), if this doesn’t work try port 25 which I have used for this tutorial.

Step 8 – Uncheck Require sign-in then choose next.

Step 9 – It will then check the outgoing server settings, it will produce an error if any of these settings aee incorrect.

Step 10 – When coming to the next screen, these settings are for your own preferences and can be changed later on when you set up the email. Then choose next.

Step 11- Your almost there. You will then need to enter a display name for your email.

Step 12 – When clicking next – it will then start to sync with your email account and after a few minutes, your emails will then start appearing soon on the screen.

Step 13 – Your emails should now started to come through, and now your emails have been successfully set up.

How To Share Your Google Analytics With Another User

By | Content Management System (CMS), SEO Birmingham, Web Design Birmingham | No Comments

1. Log in to your Google Analytics account. (Make sure your site was already added before so we can make use of the data.)

2. Select your website

3. On the upper right side of the page, you will see the “Admin” button. Click it.

Click on the Google Analytics Admin Button and then you will come across your websites. Select the website or property that you would like to share with another user.  Then you will need to select user management.

4. Click on the “Users” Tab & click on “+ New User

Click the Users Tab on Google Analytics

5. Add the email address (Google Account, Gmail email address)

– Select “User” if you just want him to have “Read Only” access to reports and he won’t be able to modify anything.

– Select “Administrator” if you want to allow him full access to your data. This will basically allow him to have access permissions like the owner.

– You can then choose to Notify them about this event by checking the checkbox below

– Click on the “Add User” button to finalise.

How to setup Pop3 email account using iPhone by Web Design Birmingham

By | SEO Birmingham, Web Design Birmingham | No Comments

Having trouble setting your emails on your iphone – well look no further than this post right here. It gives you a detailed explanation on the steps to take from the main menu all the way until the emails start coming through to your inbox.

How to set up emails on a Iphone Tutorial

Step 1. Go to settings and click on mail, contacts and calendar, this enables you to start the process of setting up your account.

Step 2. Click on add mail account.

Step 3. Click on one of the mail servers, if it isn’t added on the list, then click on “other” and click on add mail account.

Step 4. Enter your name, username, and password, these should match your email details. Your username should be your full email address.

Step 5. You would then need to configure your email details. For your settings, you can choose from either IMAP or POP3. Click on POP3. Then enter your host name and your username. Your hostname will usually be mail.domain name.co.uk and your username will be your email address.

Step 6. You woild then need to find out your hostname. Your host name will be provided from your mobile provider. i.e if your on orange – then the hostname would be smtp.orange.net. It will always start with smtp. Your SMTP could be any one of the following depending on your mobile provider:

  • smtp.orange.net
  • smtp.three.co.uk
  • smtp.02.co.uk
  • smtp.t-email.co.uk

Step 7.) Verifiying your details. You will the need to wait as the account details will then need to be verified. You should ensure that all the details that you have entered are correct, otherwise it would produce an error about your mail server. If you get an error about not connecting using SSL, then you will need to select no. Please ensure that your WI-FI has been turned on.

Step 8. Saving your account. Your account has now been added to your mobile. Don’t forget to click save before continuing otherwise you will have to repeat the process again.

For more information, please see our video tutorial for more information.

How to setup Pop3 email account using iPhone by Web Design Birmingham

 

Bing Updates Deep Links Management

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Microsoft Bing announced changes to the way they allow webmasters to manage their “deep links” in the search results, while Google has quietly added up to ten sitelinks for a navigational query.

Bing Deep Links Update

It has been announced that on the Bing Webmaster blog that they have updated the Deep Links management feature by removing features in order to make it more useful to webmasters. The features webmasters have access to now for managing “deep links” (Google calls them Sitelinks) include:

  • Block a deep link URL from showing up anywhere with a single action
  • Block a deep link only in a specific country/region
  • No more limitations to information about your deep links
  • Deep links blocks now expire after 90 days

For more information about this, then feel free to contact evolvenet web design for more information about how well your website is doing in Google, Bing and other search engines.

Don’t alienate youself by just concentrating on just Google. See our SEO projects now for more information.

How to Import Contacts From Outlook Into Thunderbird

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If your business is moving away from Microsoft Outlook and migrating to Mozilla Thunderbird as your email client, you’ll be happy to know that your contacts can move with you. Both programs are compatible with Comma Separated Values, or CSV, files. Importing your Outlook contacts into Thunderbird is a two-stage process that transfers your contacts as a CSV file from one application to the other.

Export Contacts From Outlook

Step 1 –  Launch Outlook. Click “File” and select “Options” from the menu that appears. The Options window opens.

Step 2 –  Click “Advanced” in the Options window.

Step 3 –  Click “Export” under the Export heading. Outlook displays the Import and Export Wizard.

Step 4 – Click “Export to a File” in the Import and Export Wizard. Click “Next.”

Step 5 – Click “Comma Separated Values (Windows)” from the list of available formats under the “Create a File of Type” heading.

Step 6 – Click the contacts folder you wish to export. Folders are listed under the “Select Folder to Export From” heading.

Step 7 – Click “Browse” and navigate to the location on your computer where you would like to save your exported contacts. Click “OK” once you’ve selected a location. Make a note of where you save this file as you will need it again.

Step 8 –  Click the “Next” button in the “Export to a File” box and click “Finish.”

Import Contacts Into Thunderbird

Step 1 – Launch Thunderbird. Click “Tools,” then click “Import” from the drop-down menu that appears. Thunderbird displays the Import window.

Step 2 –  Click the radio button next to Address Books. Click “Next.”

Step 3 –  Click “Text file (LDIF, .tab, .csv, .txt)” from the list of available options. Click “Next.”

Step 4 –  Browse to the location where you saved your exported Outlook contacts and double-click on the CSV file.

Step 5 –  Click the check box next to “First record contains field names.”

Step 6 –  Click the “Move Up” and “Move Down” buttons to match the Outlook contact fields to those in Thunderbird.

Step 7 –  Click “OK” and then click “Finish.”

Bing Begins Using Percent Change Indicators

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Bing has rolled out indicators that show the percent change for certain factors in their webmaster tools. This means that you can quickly compare past data with your current data and figure out the trend of your website whether positive or negative.

The indicators are very simple to use and they will make it easier to see just how drastically your website has improved or how drastically it has gotten worse.

Using the Indicators

In the Webmaster Tools you simply decide what range that you want to use for the indicators. You can look at the past 30 days to see how things have changed. You can also look at a few months together and you can go all the way up to a six month period of time. After you enter the range that you want to go over a series of percent indicators will appear on the screen.

The indicators feature an arrow pointing up for an increase and an arrow pointing down for a decrease. The arrow coupled with the bright green color or bright red color makes it very simple to see whether your site is improving or declining.

What Pages Is This For?

You can get percent change information for most of the pages that are indexed by Bing. If information for your page shows up in Webmaster tools you should be able to get percent change information on that page as well.

It should be noted that this feature was added to Google Webmaster Tools all the way back in October 2010 but it’s better late than never, and Bing users will probably enjoy this new feature and its simplicity.

For more information about Search Engine Optimization and about our services. http://www.evolvenet.co.uk/seo-search-engine-optimisation-birmingham-london-uk-68-s.html

See how we can help to improve your rankings today!

Best SEO Company Birmingham and SEO Techniques

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SEO (Search Engine Optimisation) is becoming crucial to ensure that your website is easily found, so today we’ve provided our Top 8 SEO Tips to help you get the best search results for your website.

Website ranking is determined by many factors, the relevance of the keyword or search terms to what the searcher is seeking, the popularity of the search term amongst the people who actually search, as well as technical elements such use of keywords/phrases in page titles, use of all keywrods and phrases within the body text etc. By understanding search terms and developing appropriate SEO strategies, your website can gradually improve its search engine rankings.

The following Top 8 SEO tips are simple techniques that you can use to start improving the search engine ranking of your website.

For more information about where to get SEO from , have a look at Evolvenet Web Design, http://www.evolvenet.co.uk/seo-search-engine-optimisation-birmingham-london-uk-68-s.html

1. Encourage respected, industry-related websites to link to your web pages

This is the most important factor in optimising your site. Inbound links from other websites and blogs help the search engines find you and understand what your web pages are about. A website is like a destination in a sprawling city, and links are the roads leading to it. The search engines also treat these links pointing to your web pages as ‘votes’, and the more ‘votes’ you have from good quality and relevant websites, the better.

2. Satisfy the search engines’ appetite for informative text

Customers are looking for information to help them choose a product or service. The search engines help them by finding web pages that provide useful and helpful information about that product or service. Search engines can’t ‘read’ images and animations, so they need informative text. Give the search engines plenty of reading material. This is their food.

The other benefit of providing lots of helpful information on your site is that website owners are more likely to link to your pages and the search engines will reward you for these inbound links.

3. Make sure each web page has a unique title and unique content

Each of your web pages should have unique content and the keywords and title you choose for each page should reflect this. Think of each page as having a different emphasis. It’s important to have a different title for every web page. Need help with page titles and how to edit them?

Search engines rank web pages, not websites, so each page can only be optimised for a handful of keywords and you can’t optimise every page for the same set of keywords. If you try to fill a single page with all of the keywords related to your business, no single keyword will stand out to the search engines and they will not consider the page to be a good match for any specific search query.

4. Use your keywords in your web pages

Incorporate your keywords — in context and in moderation — into the text, headings, links, image titles and descriptions, description meta tags and keyword meta tags of your web pages.

5. Update the text content of your website

The search engines are trying to deliver the best, most up-to-date information to people searching the Web, so they favour sites that are updated often with good quality text content.

6. Study your site’s statistics

Use your website statistics to learn which sites are driving traffic to yours and which pages within your website are the most popular.

Have you paid to have your site listed in a particular directory? Check your website statistics to confirm if that directory is driving traffic to your site.

7. Add interactive features to your website

Give your customers the opportunity to contribute comments, ask questions, submit product reviews, vote in a poll, or forward links and images to friends. These features encourage visitors to return and tell others about your site. Increasing traffic to your site can in turn attract the attention of the search engines. Interactive features such as forums and blogs have the added bonus of encouraging visitors to generate more text content for your website — the very thing search engines are looking for.

8. Look at your competitors’ site content

Which web page appears first in the search result for your chosen keywords? Watch the search results over several weeks to see which pages perform well consistently. How are your competitors using those keywords on their web pages? How is their text information structured? How much information do they offer? Do you offer a product or service that your competitors don’t, or do you service an area they don’t cover? Make sure the distinction is clear to your customers and the search engines.

Why websites don’t rank first

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Imagine a website’s Page Rank as a number that defines how many votes you’ve received from other websites. A high PR means more websites have linked back to you. In theory, a website that has received more votes should be ranked higher. But with votes, same as in the every-day world, these can be influenced. You can pay to have your link placed on a website or add it yourself instead of waiting for someone to genuinely recommend your site.

Just having a high PR (thus a lot of backlinks) doesn’t necessarily mean your website is also relevant for a search query. Because backlinks can be created artificially, these are not always the best indicator that a website is worthy of a good rank in Google’s result pages.

To ensure the delivery of relevant results, Google also looks at other factors such as:

  • Internal links structure
  • Keywords
  • Bounce rate

And even if your PR is good, Google also analyzes the quality of the websites linking back to you. A few of these quality indicators include:

  • Total incoming links
  • Backlinks from high-ranking pages
  • PR of the referring page

There are no exact steps you can follow in order to convince Google that your website deserves to rank first. There are some guidelines though that can help you understand what search engines like and what they don’t like. If you build your website having your visitors in mind, you’ll be covering most of the requirements from the guidelines.

You need to start thinking of ways to make your visitors enjoy their stay on your website. The best way to do this is by creating interesting and unique content. This will not only make your visitors keep coming back for more but it can also help increase and diversify your backlink profile.

By offering the information they need, your visitors will do all the sharing in your place, be it on social media platforms or on their own websites.Also pay attention to other issues that might offer a bad user experience such as slow loading pages, complicated menus and duplicate content.

Next time you see a website with a lower PR ranking better than you, just have a look and see what they’re doing for their users and you’re not. Your competitors can be your best friends when it comes to tips and tricks for pleasing visitors.

Top Reasons or Alibi why People are Not Building Responsive Websites

By | SEO Birmingham, Web Design Birmingham | No Comments

Responsive or adaptive websites are beginning to be in demand nowadays. But not all webmasters are building responsive websites. There are various reasons behind this decision.

Because not everything is compatible for everyone, you cannot expect every website owner to adapt to the things that are new or in demand. Website owners decide whether they would make their websites responsive or not; depending on the needs of their audiences and other various reasons.

Reasons Not to Build Responsive Websites

Here are top 10 reasons why some webmasters are not building or transforming their websites into responsive ones. These reasoning are well accepted by many. But this list will also encourage you and those who are afraid to try creating a responsive website so that you can keep up with the tight and dynamic competition in business.

  • I’ve Got No Time for that.

Most people are busy doing things for their business that they think they don’t have enough time to learn something new – say, learning how to build a responsive website. But do not let your busy schedule interrupt your learning, especially if it is for your business.

You have to make time to learn new things for your business or you are in the wrong field. To stay alive in business, you have to adapt to changes and learn the things that you need to embrace for the sake of your business or company.

  • My Content wasn’t Really Designed to be this Flexible.

Many webmasters think that their content isn’t suited to the level of flexibility that a responsive website has. But most web content can be styled with CSS; thus, they can style their content however they want. This enables webmasters to have maximum flexibility on their web content and the design of their websites.

Do not let the kind of content of your website determine the possibilities of your website. You just have to make sure that your website is being useful to your audience, which is most important.

  • I’m Not Comfortable Giving Up Control for the Design.

Often, people think that the web is fixed-width. They cram all of their content into containers and frames because they think that they should make their content and whole website inside a fixed-width for the comfort of their audience.

The Internet doesn’t have fixed-widths or boundaries. You can create great content arrangement on your responsive website if you know how to arrange your content.

  • The Methods are Not for my Mature Tastes.

Many website owners are afraid to try building a responsive website because they think that the techniques that are used in building responsive websites are too undeveloped. But that is not quite true; responsive website design is over a year old now. The techniques have already been tested and proven.

Grab your chance already before you hit your head on the wall because the techniques are already too old for you to try.

  • There are Issues with Browser Support.

Many people think that responsive websites need special plugins or browsers for them to work. But that is not true. Every browser that Internet users use supports adaptive websites. You do not have to worry about building a responsive website and having problems because your visitors cannot view your content or your entire website.

You only have to make sure that everything is working fine – the CSS is working fine and your files are being sent to the right browsers – so that your visitors can view your websites on any browser that they prefer.

  • Mobile Devices can View the Site with No Problems at All.

Yes, mobile devices can view unresponsive websites just fine. But it takes too much zooming and scrolling just to read the entire content of an unresponsive website on a small mobile device. This is a big turn-off to visitors because they have to exert too much effort just to view the entire website.

If you want to make your website be frequented by mobile visitors more often, you should try upgrading your website into a responsive one.

  • It’s Too Expensive.

Many webmasters think that building a responsive website is very expensive and not worth the upgrade. But that is not really the case. If you are going to ask website owners who have built responsive websites, you would find out that the cost of building a responsive website is not really that expensive. And though it is a bit pricey, the benefits of an adaptive website are well worth the expense.

Try to compute how much money you should be investing into your responsive website and you will be happy when you compare it with the beauty, flexibility and convenience of your new site.

  • My Sites Don’t Get Much Mobile Traffic.

If you are going to analyze your traffic, you would see that most of your visitors are using various types of browsers and devices in viewing your site. This means that people are using mobile devices and other devices to view your website – not just desktops. This is the reason why you should make your website more presentable and convenient to your visitors – make your website responsive so that your viewers can view and browse your website conveniently.

  • It’s Too Difficult to Maintain.

It is true that making changes to responsive websites can take a little more work and time than changing stuff on a regular website. But that doesn’t mean that it is very difficult to maintain. You just need to plan ahead and make sure that you are sure about the things that you want to include on your website so that you can save more time and resources in the long run.

It is not bad to make changes to make your website better; just make sure that you plan carefully.

  • My Site’s Visitors have Different Expectations.

Yes, people have different expectations on websites depending on the device that they are using. Responsive websites are not substitute to mobile sites; they are websites created to make the browsing experience of Internet users more comfortable. But that doesn’t mean that you cannot use responsive websites to introduce your content to your mobile viewers. If you want to create a mobile site, then it is fine. But you can also use responsive websites to present your content and your company the convenient and pleasant way.

Why is backlinks diversity important?

By | SEO Birmingham | No Comments

Thank you for visiting evolvenet web design blog today. I’d like to tell you more about backlink diversity.
The amount of back links your website has is important but also the variety of your site’s backlinks is a necessary factor in Google’s eyes.

Let me take a moment to tell you about the importance of backlinks. Each Backlink coming
towards your sites is like a ‘vote of trust’, telling search engines that your site is important. The more
backlinks your website will have the greater are the chances that it will gain authority and all the benefits
that are coming along with it; PageRank, Rankings, Traffic and more.

Evolvenet web design is an expert in SEO, we personally maintain large selection of websites, in various languages, topics,
quality and PageRank. When creating back links for your website we would place a link from an article from with 100s of sites. Evolvenet web design would actually place a fresh page/article for your website with unique content
that will speak about your site and will contain 2 or 3 links toward your site; 1 link to the homepage  and 2
more links that will be directed to 2 different inner pages of your site. This diversity will show Google
that also your inner pages are important and you’ll benefit from it by the rankings of your inner pages
and homepage as well.

If you are interested in our SEO service then please contact evolvenet on 0121 448 0941

Thank you and check back soon

Top Tips For Creating A Great Website

By | Web Design Birmingham | No Comments

Although it is always best to hand the creation of a new website over to the professionals it can still help to understand the basics behind what makes a good website so that you understand the services you are getting and can make sure that your website stands out from the crowd. When working with website development services providers you will be better placed to get the site you want if you understand what constitutes an effective website.

Firstly a site must have good navigation. Text and fonts on navigation bars needs to be clear and easy to read and the navigation itself must make it obvious to website visitors where to find the information they are looking for. Navigation bars are popular across the top of the page and also down the right hand side but there are several ways of making these stand out and look crisp and clean.

Secondly as any good web development services company will tell you, the use of colour is very important. If the client has corporate colours then these may need to be adhered to in order to bring the website in line with other online and offline marketing materials. Often the client will have a logo that is ready to be incorporated into their new site but sometimes a new logo and new branding altogether will be called for so the web design team will be prepared for each eventuality.

The third thing that makes a good site is the use of text. Content is very important not only to the website visitor but also to the search engines as it is this content that gets indexed and then determines how well the site can rank in the search engine results pages when optimised correctly using SEO techniques. Pages ought to contain around 200 words of text as a minimum but not be too lengthy as people are not keen on scrolling down endlessly to read the bit of information that applies to them.

Finally, if you have an ecommerce site to enable your business to sell products and services to customers 24 hours a day seven days a week then clear pricing information and a well-known payment gateway are key to achieving a good website. Also make sure that all links are working properly on the internal structure and that the site has a canonical redirect so it resolves with both www and without.

What Effects My Website Ranking

By | SEO Birmingham, Web Design Birmingham | No Comments

There are so many aspects of a web site that can decrease or boost your search engine rankings. Each web site is as unique as DNA and as such, will react differently to different marketing treatments.

What are these different factors that go into your SEO Pricing and your web site’s ranking? Here is a list of the most important aspects:

1. The State of Your Site Prior to the Optimization – Your web site can have many different attributes that contribute to its ability to rank well or not so well. Your site’s PageRank for example, if your PR is a 0/10 or 1/10, it’s going to take a lot longer and a lot more work to get your site ranking well. If your site is poorly designed, contains frames or is written entirely in Flash, a lot of work will be required to redesign your site so that it is search engine friendly. If your site has very few incoming links, a fair amount of link development will have to be done in order for you to see the rankings and traffic you’re after. A web site that has been around for a while and developed its PageRank, has a search engine friendly design and obtains links on a frequent basis, will be able to reach top positions much faster than other sites, once an optimization campaign is under way.

2. The Keywords You Are Targeting – Some keywords are less competitive than others. If you search Google for a keyword or keyword phrase, you’ll see at the top of the results how many web pages are listed in those results. That is the amount of web sites that are competing with yours to reach top page placement for that keyword or keyword phrase. For example, the keyword phrase “web design” has approximately 303 million web pages listed in the results.

This is why you must choose keywords wisely. With tools such as wordtracker.com, you can find out approximately how many searches are performed for a given keyword or keyword phrase. The more competitive those keywords are, the higher the cost will be to optimize your web site and the longer the optimization will take.

3. The Size of Your Target Market – If your site is targeting a global market, it will take a lot more effort to reach the top ten search results than if your site is targeting a regional market. It also depends on what sort of market you’re targeting. If your site sells a product that only a small group of people will be interested in purchasing, your site will be optimized easier than if the product or service appealed to the global population. For instance, the keyword phrase “real estate” will require a lot more effort to reach top page placement for than “real estate canada” and even “real estate vancouver”.

4. Competitor Sites’ SEO Campaigns – You might find that once your optimization campaign is under way, your site jumps and slips and jumps and slips several times. This can be due to many things, but the one we’ll look at is your competitors’ sites SEO campaigns. If your competitors are aggressively optimizing their own sites for search engines, they can also be achieving new rankings and displacing your site. This brings us to our 5th and final point…

5. Your Own SEO and Link Development Campaign – Your own link development and SEO campaign should be thorough, covering all the aspects of a well optimized site and utilizing all your resources for obtaining incoming links. If your SEO campaign isn’t approached properly, your competitors can surpass you in the rankings easily. You must be aware of your competition and adjust your efforts accordingly.

As you can see, there are many, many things that make your site unique in the services it requires. Some sites can reach top page placement by just changing a title tag, while others wait 6 months to even be listed on Google. The bottom line is, educate yourself, ask questions, choose the right SEO company and be patient. In time, your top page placement will come.

For more information about what could be affecting your website ranking, feel free to contact us at get a free report about your website.

How to View Adobe Photoshop PSD Thumbnails in Windows XP Win 7 Explorer

By | Web Design Birmingham | No Comments

For those who used Photoshop 7, and have since moved up to photoshop CS-2-3 or 4 will probably be missing the abilit to view PSD thumbnails within Windows XP or Winsows Windows 7.  Adobe has removed this feature as it would prefer you use its built in browser. However when you design website for a living you have 1000s of PSD files on your computer. Having to use the primitive Adobe browser just doesn’t cut the mustard.

The Adobe PSD Thumbnail View Solution

The solution is very simple and takes less than a minute to implement. You don’t even need to reboot Windows. The change is immediate.

  • Go to ‘Start/All Programs/Accessories/System Tools/System Restore’ and follow the instructions to create a system restore point. In the unlikely event things go wrong, come back to this menu to undo any changes you’ve a made
  • Download and open the file, photoshop_tpsd thumbnails Viewer Hack
  • Copy psicon.dll to C:Program FilesCommon FilesAdobeShell – if this folder doesn’t exist create it
  • Run Adobe.reg (double click on it )
  • You now can view PSD files in Thumbnails view within Windows Explorer.
  • When in the folder where the .PSD files are, Make sure that you select thumbnails from the views drop-down, or you may still see the icon as before.

 

How to View Adobe Illustrator AI Thumbnails in Windows XP/7 Explorer

By | Web Design Birmingham | No Comments

As a website designer its always good to be able to view the photoshop and illustrator files within windows. Adobe being adobe they want you to use their built in file viewer. That’s ok when your a new company and only have a few files. However when you have 1000s of loyal website design and design for print customers you cant afford to archive projects away as you know that you will only need to access them in a matter of days.

Any way ,  I thought it would be great if you could also see  Illustrator thumbnails in a folder.

  1. Download and open the file, illustrator_thumbnails.zip (92kb)
  2. Copy aiicon.dll to C:Program FilesCommon FilesAdobeShell – if the folder “shell”  doesn’t exist create it
  3. Run AI_Thumb.reg (double click on it )
  4. You now can view Adobe Illustrator (AI)  files in Thumbnails view within Windows Explorer.
  5. When in the folder where the .AI files are, Make sure that you select thumbnails from the views drop-down, or you may still see the icon as before.

Beware! Malware has been found to be redirecting to Google’s Search Results.

By | SEO Birmingham | No Comments

Do a search on Google, and you might get an unexpected surprise. A warning notice at the top of your results is warning you that your computer has been infected with malware. The screenshot below shows an example of this happening from a simple search.
SEO Birmingham Search Engine Optimisation

This problem has been causing concern, with the source and type of malware not being given within the details. Google blogs:

This particular malware causes infected computers to send traffic to Google through a small number of intermediatary servers called “proxies”. We hope that by taking steps to notify users whose traffic is coming through these proxies, we can help them update their antivirus software and remove the infections.

This is malware and so un-wanted and potentially threatening, menacing enough that Google are giving search results warnings, but Google is describing the problem itself as an exercise in data analysis. The posted blog doesn’t confirm that the malware is, of course, only a threat to Windows systems and neither does the help page make that clear. The option to ‘Fix’ the problem is merely a suggestion that the user should run an anti-virus program, but without telling the user what malware the anti-virus should be detecting.

If you do get one of these warnings on your computer (running Windows) and don’t already have anti-virus software, it would be a sensible time to get yourself some and run it through your system. However it would also be a little more helpful if Google provided some more details on the type of malware present.

Google, when asked about further information have mentioned;

“We detected a large number of variants of the malware. As a result, naming is not so straight-forward. From a user’s perspective, it is more important to understand their computer is infected and that they should take steps to fix it. You may have noticed that there is a feedback form in our help center for people to report what they have found.”

Therefore as a base procedure get yourself some decent anti-virus software if you own and operate a Windows computer. Malware isn’t new, nor have users of Windows computers been oblivious to it. Indeed, Windows itself will warn you of the need to protect against malware in various ways. I’m pretty sure Windows 7 at least warns you if you don’t have any anti-virus software installed. Get some and post your results to Google if this problem occurs, hopefully this will help clear up the problem efficiently and quickly.

In latest test AdWords appear at bottom of SERPSs.

By | SEO Birmingham | No Comments

It appears that recently Google has been testing a new AdWords placement at he bottom of search engine results pages. Some search engine users have spotted this testing and in the below example there where four AdWords at the bottom of the search results.

SEO BirminghamThe search engine giant is constantly testing new ad placements and formats in an effort to improve its response to certain search criteria. These test are usually shown to a small demographic to begin with and successful ones are eventually rolled out to the general public. If you spot any of these tests please keep us posted.

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